Gemma is playful, quirky, and fun
gemma-03
The Gemma Type Family
Gemma's dynamic dingbats
Gemma's 15 weights and widths type family
Gemma's Rotalics
Gemma's Dingbats
Gemma's contextual alternate i
Gemma's x-height
Gemma Greek and Cyrillic
Gemma Rotalic & Super Rotalic
Gemma's Dingbats
Gemma by Mota Italic

Gemma™ wants to be your best friend. Whether you are tackling complex typographic situations or just wanting to have some fun, she’s always there for you. At first glance, you’ll be taken in by her lighthearted and casual demeanor – but don’t be mistaken, she’s totally hardcore.

Designed by: Rob Keller
Published in: 2012
Styles: 5 Weights + 3 Widths = 45 Fonts
Scripts: Latin, Greek, Cyrillic, Futurama
№ of Characters: 1,578 glyphs

View the PDF specimen
Licenses from: €39

Family Overview

Maybe you feel like being a bit dainty and quiet with a delicate thin, or maybe to be more out there with a big fat bold… Gemma’s five weights give you a variety of options. Clever designers will find these all work well together for everything from serious, complicated hierarchies to fun, unpretentious layouts.

Gemma's Weights & Widths

The three widths offer extra stylistic and latitudinal flexibility. As the widths change horizontally, the x-height also adjusts vertically. The condensed weights are narrow with a larger x-height and the extended weights have a much lower x-height.

The capitals, lining numbers, and many symbols all share equal heights across the fifteen weights and widths (as do the ascender and descenders).

Gemma's Changing x-Heights

 

Rotalics
Gemma eschews the cliché cursive italics of the average type family. Rather, it features not one, but two sets of ‘rotalic’ fonts. These complimentary styles give a little poke in the retinas to call attention and emphasize text. You will have fun with this unconventional alternative to boring old italics.

 
Gemma's Two Rotalics – Animated

Gemma's Rotalics in Action
 

Futurama Alienese
And since most of us agree that Earth isn’t the center of the universe, we at Mota Italic are taking giant leaps to improve galactic international relations between humans and aliens. Other type foundries have aligned themselves with the blood-thirsty Klingons, we are reaching out to beings from Futurama. The ‘Alienese’, or ‘Alien Alphabet #1’ as some refer to it, is included in all 15 weights and widths giving you unprecedented flexibility to typeset beautiful extra terrestrial books, magazines, annual reports, and websites.

Gemma Alienese

For those of you not able to natively, or fluently type in Futurama Alienese, we have a handy feature built in for you. Simply type in your native Latin-based language and activate the pending-patent-pending ‘Universal Alienese Transliterator’ feature (SS08), and instantly your text is rendered unreadable by most non-virginal humanoids.

Gemma's Alienese Transliterator

MM Dingbats
Like the rest of the ingredients in Gemma’s repertoire, these dingbats are simultaneously both serious and playful. Being fun & FUNctional, these are “multiple master” dingbats that change with the fonts’ weight.

Some dingbats, like the arrows and symbols, are highly useful for real-life typesetting requirements; others, like the snowman, pizza slices, rocket, fish bones, sculls, etc…, are more playful and have possibly more exclusive usage opportunities.

Gemma's Dingbats Animated

There are essentially 5 sets of dingbats. Each weight has its own version of the dingbats (sometimes just thinner or thicker, other times completely different forms). Below is the entire collection of dingbats.

Gemma's Dingbats

Download Gemma’s PDF specimen and get to know her better ♥

Tons & Tons of OpenType Features

There are a lot of features here. Small caps, case forms, alternates, ligatures, dingbats, 18 different stylistic sets… there’s really a lot of code and options packed in. Here are some highlights:

Small Caps
Every self-respecting type family comes with small caps, right?

Take a close look and you’ll notice the heights of these cute little capitals are relative to the x-height. This makes the small caps in the extended with even smaller than in the condensed.
 

Gemma's Small Caps

Alternate forms
There are also many contextual and stylistic alternates to help refine the shape of your text.

The context-aware “i” will lose it’s horizontal bar when it get’s uncomfortably close to certain other letters. This helps subtly even out your text by avoiding some larger-than-necessary white spaces inside words.

There are stylistic alternates for a few characters depending on your tastes or needs. They can be accessed with various stylistic sets.
 

Gemma's Alternate i

Ligatures
We have a added in a bit more than the standard set of ligatures found in text faces.

German has some special rules regarding ligatures and when they can or can not be used. For German language text blocks, ligatures are automatically disabled. Instead there is a contextual f character with a shorter terminal to help avoid letter clashes and make more even spacing.

Gemma's Ligatures
 

Gemma's Ligatures in German
 

A number of number styles
There are 16 sets of figures included in each font. There is every possible style you might want, and even a few you probably will never need.

Gemma's Numbers

Friends and Lovers Feature
With the power of OpenType, the included society of little people can skip the awkward getting-to-know-you phase and just go straight to being good buddies.

Perfect for illustrating concepts like:

Gemma's Friends& Lovers

Gemma – World Peace

Gemma’s Character Set

Gemma

Try Gemma

Building Font Previews

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SIZE
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LEADING
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SPACING
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COLUMNS
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T
T
CLOSE
I saw a lion he was standing alone, with a tadpole in a jar
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SIZE
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LEADING
+
SPACING
+
COLUMNS
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T
T
CLOSE
BADA BING BADA BOOM!

License FAQ

Desktop:

Commercial: This is for general use for most (offline) typesetting. The fonts may be used for just about any print application, including branding, logos, magazines, posters, etc.

Personal: This license is only for individuals who are using the fonts for their own private, non-commercial use. This generally means personal projects for school or home use with no direct or indirect connection to making money. This license is explicitly excluding any use on published materials, branding for business, or for anything with commercial intent.

Student: This discount is valid for current, full time students of any level. The student license remains valid even after graduation, and is allowed for commercial work, so you don't need to worry about re-licensing later.

 

Web:

Our web fonts are distributed as WOFF, WOFF2, & EOT formats. They are licensed per domain and based on the traffic your website receives at the time of licensing. So, if you start out smaller then grow, there’s no need to update your license later. It’s also a one time fee so there are no annual or reoccurring costs.

< 100K pageviews/month: For websites with under 100,000 pageviews per month.

< 1M pageviews/month: For websites with 100,000 to 1 million pageviews per month.

< 10M pageviews/month: For websites with 1 to 10 million pageviews per month.

> 10M pageviews/month: For websites with more than 10 million pageviews per month.

 

Embedding:

App: This license is for embedding fonts into mobile or desktop applications. The license is valid on a per major version of your app. Meaning, the fonts are always allowed on smaller free updates to your app, but for more substantial paid updates an additional license must be purchased.

ePub: This license covers most digital publishing formats including EPUB, AZW, IBA, PDF, and others. The fonts are licensed on a per-title usage, but they may be used on any number of different file formats for the same title (meaning you can produce EPUB & PDF versions of the same title with the same license). Per-title means one specific book or one issue of a magazine, not a series. Additional titles can be purchased later for only a bit extra.

Additional explanations can be found on our FAQ page.

Or just write to us, we are happy to answer any questions.

License Gemma

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